SECRET
GOLD STAR
A meal being served at a restaurant table

SECRET GOLD STAR · WORLDWIDE

Confidential
mystery shopping.
Real improvement.

We experience your business as ordinary customers, measure it against your standards, and report privately to management.

Plan an assessment View a sample report
Your standards. Real visits. Private reports.A closer look

HELPING YOUR BUSINESS BE ITS BEST

Start with what
great means to you.

A prompt greeting. A thoughtful introduction. A clear explanation. You tell us the experience you want to deliver. We agree what to observe, then help you understand what works and where your team can improve.

How an assessment works

FIVE SECTORS. A WORLDWIDE SERVICE.

Restaurants & cafés Hotels Spas & salons Routine automotive services Gyms & fitness studios

THE REPORT BEHIND THE PROMISE

See the detail.
Know the next step.

A clear timeline, your standards compared with the experience, and practical actions for management. Strengths deserve attention too.

Explore the full sample

FICTIONAL RESTAURANT EXAMPLE

The evening service

Arrival welcome
Target: within 2 minutesObserved: 1 minute
Table greeting
Target: within 3 minutes of seatingObserved: 6 minutes
Management action
Make ownership of newly seated tables clear before the next service.

Illustrative targets agreed for this example.

For your eyes.
For your business.

We help your team succeed. Your findings go only to the management recipients you authorize, with no public reviews, ratings or client lists.

Our confidentiality commitment

YOUR NEXT GREAT CUSTOMER EXPERIENCE STARTS HERE

See your business
through fresh eyes.

Plan an assessment ↗

One location or a global portfolio. Let’s start with your goals.